Storytelling as a culture builder – 3 resources to help you get storytelling
Posted by Lee-Anne Ragan | Filed under Business & organizational development, Human resources
Storytelling is a strategic tool for building organizational culture, managing change, teambuilding and more. In my last post I covered 9 tips to help you get storytelling.
Here are three resources to assist you in your storytelling journey:
- Check out Springboard, the classic book by Stephen Denning, considered the grand-daddy of using storytelling as an engagement tool.
- Daniel Pink’s book Whole New Mind has a fantastic section on storytelling.
- The Heath Brother’s book Made to Stick also has a great section on storytelling I highly recommend.
Want to know more? Check out the storytelling article with 9 tips & more resources listed here in Rock.Paper.Scissors Inc.’s latest e-newsletter.
Tags: corporate storytelling, Daniel Pink, heath brothers, made to stick, springboard, stephen denning, storytelling
October 5th, 2011 at 12:35 pm
As Mark Twain would once say ‘All you need is ignorance and confidence and the success is sure.’